
Resources
Essential Tools for Longhorn Communicators
Every message we share shapes the narrative of UT. Whether you’re crafting a story or planning a multi-faceted campaign, the tools and guidance here will help you elevate Longhorn storytelling with consistency, clarity and heart.

Editorial Submission
Pitch a story idea (e.g., a written article, video, or press release) for consideration on main UT channels.
Filming Guidelines
Review the processes and procedures to follow for your filming project.
Internal Communications
Learn how to engage campus audiences, explore professional development events and opportunities for communicators, and much more.
Media Relations
Find faculty experts — as well as media contacts for UT’s colleges, schools and units — and view filming and photography guidelines for news media.
Social Media
Discover strategies and best practices for representing the University on a variety of social platforms.
Website Guidelines
Learn how to brand and maintain University websites and when and how to submit a request for a new domain.