
About
Meet the Team
University Marketing and Communications (UMAC) tells the story of The University of Texas at Austin — across platforms to diverse audiences and with purpose. We manage and elevate the University’s brand through strategic communications, creative services and digital outreach.
Our work supports the University’s mission by promoting academic excellence, breakthrough research, student success and the impact of Longhorns around the world. Whether developing a campaign or crafting a campus message, we collaborate with partners across the Forty Acres to share what starts here.
Leadership

Jim Zook
Vice President and Chief Marketing & Communications Officer

AnaLiza Alba
Associate Vice President for Creative & Brand Strategy

Patrick Wiseman
Associate Vice President for Strategic Communications

Mike Rosen
Assistant Vice President for Media Relations
Teams
Kathleen Harrison
Director of Communications
Hannah Conrad
Communications Strategist
Courtney Edwards
Content and Communications Associate
Athena Hawkins
Executive Communications Coordinator
Adrienne Lee
Director of Content Strategy
Sam Heimbach
Assistant Director of Content Strategy
Emma Schkloven
Content Writer
Avrel Seale
Writer and Editor
Beth Waldman
Digital Content Strategist
Jennifer Singer
Director of Digital and Creative Services
Joey Williams
Director of Marketing
Susanne Bynum
Production Designer
Yesenia Ceja
Project Manager
Ryan Goeller
Art Director
Allie Nambo
Senior Graphic Designer
Doug Sellers
Project Manager
Contact
Chris Sullivan
Director of Digital Strategy
James Buratti, Ph.D.
Associate Director for Digital Strategy
Andrei Kovacsik
Web Developer
Chase Patt
UX Designer
Eric Ramirez
Senior Web Developer
Kevin Rathge
UX/UI Design Manager
Lara Zuehlke
Director of Internal Communications
Katie Boshart
Director of Issues Management
Mike Rosen
Assistant Vice President for Media Relations
Contact
Jacey Yarbrough
Media Relations Coordinator
Yuta Yamaguchi
Director of Multimedia Production
Brandon Stein
Multimedia Producer
Kathleen Hovinga
Director of Business and Human Resources
Joanna Drake
Executive Assistant
Noelle Seybert
Associate Director of Social Media Strategy
Contact
Bailey Evertson
Social Media Content Creator
Wilbur DeLashmet
Social Media Coordinator